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Customer | The Discipline of Innovation

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Reading This Post Will Change Your Brain!

Using the internet changes your brain. So does drinking a cup of tea. The big question is what actions do these changes enable? I want us to use the ideas here to make work work better.

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Here’s Why Many Innovation Initiatives Fail

Wouldn’t it be great if you could do customer service like Zappos?  Or design like Apple? Or innovation like 3M? Who wouldn’t want to be like those firms? Well, it’s not so simple. Barry Dalton wrote an excellent post called You Can’t Be Zappos (and why would you want to be?) addressing exactly this issue. […]

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