Everett Rogers | The Discipline of Innovation

Tag Archives | Everett Rogers

Innovation Travels on Two Legs

The best way to get ideas to spread has been around a long time: talk to people.

Read full story Comments { 2 }

Three Obstacles to Innovation Diffusion

People often think that having a great idea is the hard part of innovating. Most of the time, this isn’t the problem. Getting the new idea to spread is.

Read full story Comments { 1 }