Tim Kastellenewspaper innovation?? – Tim Kastelle https://timkastelle.org Build Autonomy & Impact With Ideas Tue, 08 Apr 2025 22:50:00 +0000 en-US hourly 1 36782504 newspaper innovation?? https://timkastelle.org/blog/2009/05/newspaper-innovation/ https://timkastelle.org/blog/2009/05/newspaper-innovation/#comments Thu, 14 May 2009 07:35:48 +0000 Tim Kastelle https://timkastelle.org/blog/?p=160 When I was writing about Kristin Hersh the other day I asked why the record labels weren’t able to come up the new music business model that she’s using. I’m still a bit perplexed by this. Similarly, there’s been lots of talk recently about how newspapers find themselves in a pretty unfavourable position these days too. One of the ideas that John, Mark & I keeping returning to is that when times get tough, innovation becomes particularly important. Essential, even. If a newspaper can come up with a new model as innovative as Kristin’s, then maybe they have a chance. So I was particularly interested to see this:

It’s a new mobile newsfeed service developed by two guys in the NY Times R&D lab. One thing you can say about the Times is that they’ve certainly been trying a lot of different ideas in a search for a workable web business model for newspapers. A lot of their ideas haven’t come off very well, but they keep working ont it, unlike many other papers out there. And it certainly looks like they’re coming up with some new models that might actually work…

I don’t know if any of these ideas will work any better than all the others. But I do know that if the NY Times is going to be a going concern 10 years from now, this is the kind of experimenting that they have to be doing right now.

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