We Don’t Need More Mousetraps!
by
Innovation is not a linear process of invent-build-commercialise, and if we act like it is, we will waste a lot of energy building the wrong things.
Category Archives: lean startup
Those That Get It Don’t Need It, and Those That Need It Don’t Get It
An innovation paradox
by
When we have a new idea that we’re trying to spread, we face a paradox: those that get it don’t need it, and those that need it don’t get it. Breaking this paradox is the key to getting our ideas adopted.
An Ideas Boom is a Good Start, But What We Really Need is an Impact Boom
by
Ideas are an important part of innovation, but if that’s all we focus on, we will fail. Impact is more important, and we create that by creating value for people.
The Magic in Lean Startup is Hypothesis Testing
by
All along I thought the magic in lean startup was customer development. I was wrong. The magic is hypothesis testing.
Treating Discovery Like Execution Will Kill Innovation
by
Discovery and execution are two different things, and we must treat them differently in order to succeed at innovation.
Innovation Force = Innovation Mass x Acceleration
by
When we have a great new idea, we want to move fast with it. But we also want impact, and to get that, we need to make sure that we don’t accelerate before we’ve gotten the idea nailed first.
How to Make Good Lean Startup Hypotheses
Part Eight in the Lean Startup Series
by
When starting a lean startup process, our first hypotheses are often too precise. When we’re in discovery mode, we actually need to have pretty vague hypotheses to start – here’s how to build them.
How to Find Your First Customers
Part 7 in The Lean Startup Series
by
One of the goals of lean startup is to find your early adopters – here are some practical ideas for doing that.
Move Sooner and Faster Than You Think You Can
Part 6 in The Lean Startup Series
by
If we wait for something to be perfect before we launch it, we’ll never launch.
A Minimum Viable Product is an Object for Learning
Part 5 in The Lean Startup Series
by
The best way to think of a Minimum Viable Product is as an object for learning. Here’s an example of a great one, along with resources to help you build your own.
What Assumptions Underlie Your Business?
Hypothesis Testing for Lean Startups - Part Four in the Lean Startup Series
by
Every time we build a business model for a new idea, it is based on many different assumptions. To increase our chances of success, we need to test these assumptions systematically.
How Big is Your Market and Where Will You Start?
Part 3 in The Lean Startup Series
by
If you’re doing a lean startup, you need to do two things. Identify the potential users in your market that are currently experiencing the most pain, and start with them. Once you’ve identified this first niche, then you can plan your expansion route.
