Innovation Force = Innovation Mass x Acceleration

Pivots and success

When we have a great new idea, we want to move fast with it. But we also want impact, and to get that, we need to make sure that we don’t accelerate before we’ve gotten the idea nailed first.

What Assumptions Underlie Your Business?

Hypothesis Testing for Lean Startups - Part Four in the Lean Startup Series

Hypothesis testing

Every time we build a business model for a new idea, it is based on many different assumptions. To increase our chances of success, we need to test these assumptions systematically.